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Interview links let you send a Pressmaster AI interview directly to your clients. They answer questions in their own words, and Pressmaster transforms their responses into polished articles and content — no interview session required on your end. Your client completes the interview at their own pace from any browser, including mobile.
  1. You generate an interview link in Pressmaster for a specific content topic
  2. Your client receives the link and completes the AI interview at a time that suits them — typically 5–10 minutes
  3. Pressmaster uses their responses to generate content in their brand voice
  4. You review, edit, and publish the draft from your agency dashboard
The content produced reflects exactly what your client said — their perspective, tone, and expertise — without requiring a live session or recording call.
1

Start an article in HQ mode

Open your client’s workspace and click New Article. Select HQ mode to access the full interview and strategy configuration.
2

Configure interview settings

Set the content type, focus area, length, brand voice, and narrative style. Select Adaptive Interview as the interview method — this lets your client type or record audio responses for each question, and is the best option for external interviews.
3

Review and approve the strategy

Pressmaster generates an interview strategy showing the topic, angle, and key pillars. Review the strategy and either approve it or request adjustments before continuing.
4

Copy the external interview link

Once the strategy is approved, click Copy External Interview Link to copy the shareable URL to your clipboard.
5

Send the link to your client

Share the link by email, Slack, or any messaging platform. Your client doesn’t need a Pressmaster account to complete the interview.
6

Your client completes the interview

Your client opens the link and answers the interview questions. They can type or record audio for each question. The interview takes approximately 5–10 minutes.
7

Review and publish the draft

Once your client submits, Pressmaster generates the article using their responses. Review the draft in your dashboard, make any edits, and publish when ready.
Send interview links with a short note explaining what to expect — “This is a 5-minute AI interview. Just answer naturally; there are no right or wrong answers.”

Requirements

Generating external interview links requires a Pro plan or higher. If you’ve set up white-label branding, interview links automatically display your agency’s logo and branding — not Pressmaster’s. Your client sees a fully branded interview experience from the moment they open the link. Set up white-label branding before sending interview links to clients. See White Label for setup instructions.

Tracking interview completion

Agency Pro includes Interview Tracking, which gives you a centralized view of all interview activity across your client workspaces:
  • Pending — the client has received the link but hasn’t started yet
  • In progress — the client is actively completing the interview
  • Completed — the interview is finished and ready for article generation
You receive a notification when a client completes an interview. From the tracking view, click Create Article on any completed interview to generate the content immediately — without navigating into the individual workspace.