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The Dashboard is a clean home screen designed to orient you immediately and get you into action fast. It surfaces what needs your attention, shows your latest performance and lead activity, and puts every creation flow one click away. Pressmaster dashboard showing a personalized morning brief, performance snapshot, leads, and agent activity

What’s on your Dashboard

Your daily brief

A personalized greeting and insight generated each day from your latest performance signals, for example, calling out your best-performing post of the week. Pressmaster rotates through several insights each day, use the arrows to page through them. Your current streak, consecutive days you’ve shown up in Pressmaster, shows next to your greeting.

Your Performance

A snapshot of your current metrics, each showing the percentage change from the previous week:
  • Impressions, total content views across all channels
  • Engagement, engagement rate across all channels
  • Followers, combined audience across connected platforms
  • Leads, new leads identified from your content
  • Earned media, estimated dollar value of your content’s reach
  • Hours saved, time Pressmaster and your agents have saved you
See Performance for a deeper breakdown of any of these.

Leads

A preview of leads identified in the last 30 days, with name, role, company, and ICP match score. Click See all to open the full Leads view.

Activity

A live feed of what you and your agents have been doing, drafting, scanning trends, enriching profiles, publishing, and approvals, so you always know what’s happened since you last checked in.

Quick starters

A chat bar at the bottom of the Dashboard lets you start working immediately:
  • Brainstorm, explore and develop ideas through chat
  • Interview me, launch an interview on any topic instantly
  • Write a post, create a single ready-to-post piece right now
  • Plan posts, build a full content plan for the week or month
  • Review performance, jump straight into your latest results

Getting the most from your Dashboard

The Dashboard reflects the quality of your setup. The more complete your IdentityOS and the more channels you have connected, the more accurate and useful your daily brief and lead detection will be.
Check your Dashboard each morning, your daily brief is generated from your latest performance and lead data and gives you a clear starting point for the day.