Manage all your content across every format and stage in one kanban board. The library monitors performance and automatically proposes repurposing opportunities.
The Content Library is your central hub for every piece of content in Pressmaster. All content created through Brainstorm, Interview, Instant Creation, or Plan Ahead flows here automatically. The library doesn’t just store content, it actively monitors what’s performing and proposes what to repurpose next.This is also where all content management happens: reviewing drafts, moving content through approval stages, and controlling what gets published. The Calendar shows you a monthly schedule view, but the library is where you work.
Your library organizes content into a kanban board with stages that map to your real workflow:
Stage
What it means
Queue
Ideas and drafts ready to be worked on. Enable Auto-Repurpose here to keep top-performing content working automatically.
Draft
Content in progress, not yet submitted for review
Review
Content pending approval before publishing
Scheduled
Approved content with a set publish date and time
Published
Content that has already gone live
Interviews
All your past interviews, stored and searchable. Use them as source material for new content at any time.
Each card shows the title, excerpt, content pillars (Growth, Trust Build, Conversion, etc.), target platforms, scheduled date, and draft status, so you know exactly where everything stands without opening a single file.
The library monitors your published content performance and automatically identifies top-performing pieces that are worth repurposing. It checks your library on a regular basis and whenever it finds something worth reusing, it creates a repurposed draft and adds it to your queue, without you having to decide manually what to repurpose or when.Enable Auto-Repurpose in the Queue column to activate this for your library. You can also enable it on individual pieces of content to keep them working beyond their original publish date.
Share your library, invite external users to view your full content library or specific stages with role-based access. No need to hand over your full account. For agencies, share the entire library with a client so they can approve all drafts in one place, no sending one by one.Bulk draft sharing, group multiple drafts into a single approval package and share with external reviewers in one click. Faster approval cycles, cleaner collaboration with clients and teams.Feedback links, generate a shareable link for any individual draft so reviewers can leave comments directly on the content.
Add your own workflow stages to match how your team actually works. If your process includes steps like “Legal Review” or “Client Sign-off,” add them to the library. Pressmaster adapts to your process, not the other way around.
Track the status of each draft directly from the library view, interview in progress, feedback received, approved, without opening the draft itself.
Keep your Review stage clear. Regularly approving or adjusting content there ensures your publishing schedule stays on track and the Auto-Repurpose queue keeps moving.
