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Documentation Index

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Pressmaster’s white-label feature lets you replace all Pressmaster branding with your own — logo, favicon, banner, and a custom domain. Your clients log in at your subdomain and experience a platform that looks and feels like yours. No “powered by Pressmaster” attribution appears anywhere in their experience.

Requirements

  • Agency Starter plan or higher — white-label is an agency-only feature
  • Access to your agency dashboard
  • A domain you control, with access to its DNS settings

Set up white-label branding

1

Switch to your agency dashboard

Click the workspace dropdown in the top navigation and select your agency. White-label settings are only accessible from the agency dashboard, not from individual client workspaces.
2

Open white-label settings

Go to Settings > White Label to access all branding and domain options.
3

Upload your logo

Upload your agency logo. This replaces the Pressmaster logo throughout the platform — on every page your clients see.
4

Add a favicon

Upload a favicon file. This appears in the browser tab when clients access your branded platform.
5

Upload a banner

Upload a banner image. Clients see this banner whenever they log in through your custom domain.
6

Configure your subdomain

Choose a subdomain for your branded platform — for example, app.youragency.com or content.youragency.com. Do not use your root domain (youragency.com).
7

View DNS instructions

Click View Instructions inside the domain settings panel. This shows you the exact CNAME record details you need to add at your domain provider.
8

Add a CNAME record at your domain provider

Log in to your domain provider (GoDaddy, Namecheap, Cloudflare, or similar) and navigate to DNS Settings. Add a new record with the following values:
  • Type: CNAME
  • Name: your subdomain prefix only (e.g., app for app.youragency.com)
  • Value: target.pressmaster.ai
Save the record.
9

Connect your domain in Pressmaster

Return to Settings > White Label in Pressmaster. Enter your full subdomain (e.g., app.youragency.com) and click Connect Domain.
10

Wait for DNS propagation

DNS changes typically take 30 minutes to 2 hours to propagate, depending on your provider. You’ll see a success confirmation in Pressmaster once the connection is verified.
Use a subdomain (e.g., app.youragency.com), not your root domain (youragency.com). CNAME records cannot be set on root domains.

What’s white-labeled after setup

Once you’ve uploaded your logo, favicon, and banner and connected your subdomain, the full platform is branded as yours:
  • All platform pages and interfaces show your logo and branding
  • Interview links sent to clients display your logo, not Pressmaster’s
  • Clients log in at your subdomain and see your branded platform throughout their session
  • No Pressmaster attribution appears anywhere in the client experience

Benefits

  • Complete brand control — the entire client experience reflects your agency identity
  • Professional credibility — clients access the platform through your own domain
  • Client loyalty — clients associate the platform with your agency, not Pressmaster