The Performance dashboard gives you a complete view of how your content is performing across every connected channel. It’s not just a reporting view — you can set goals, track progress, share results externally, and act on insights directly from Brainstorm mode.Documentation Index
Fetch the complete documentation index at: https://docs.pressmaster.ai/llms.txt
Use this file to discover all available pages before exploring further.
Core metrics
Track all key performance indicators in one place, aggregated across channels or filtered by platform:| Metric | What it measures |
|---|---|
| Impressions | Total number of times your content has been seen |
| Engagement Rate | Percentage of viewers who interacted with your content |
| Likes | Total likes across all platforms |
| Shares | Total shares and reposts |
| Comments | Total comments across all channels |
| Followers | Combined follower count and growth across connected platforms |
| Brand Popularity Index (BPI) | Pressmaster’s composite score of your overall brand authority and content performance |
Brand Popularity Index (BPI)
Your BPI is a single composite score that captures the health and momentum of your brand presence. It factors in reach, engagement, consistency, and audience growth. A rising BPI means your content strategy is working — a drop is a signal to revisit your topics, cadence, or channels.Content Mix Insights
Automatic tracking of your content format distribution, broken down by strategic category:- Growth — content designed to expand reach and attract new audiences
- Trust — content that builds credibility and deepens relationships
- Conversion — content that drives action
